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Alameda Business Blogs:

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Take on Twitter (X) with These 4 Beginner’s Tips

January 11, 2021

Regardless of how you feel about the 45th president, Donald J. Trump taught us all a thing or two about Twitter. There are now 145 million daily users, and 330 million active monthly users of the platform. 63% of users are between 35-63, with a median age of 40. 66% of users are male. Plus,…

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tell your business story

Move Your Business Story Off of the About Page

December 28, 2020

Most businesses understand the importance of an effective About Us page on their website. Customers want to do business with people they know, like, and trust, and telling your story is a good way to do that. The About Page has the potential to become one of the most heavily visited pages on your website. And…

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Start Selling Through Social with 3 Effective Post Examples

December 14, 2020

According to recent research by BlueVenn, 17% of shoppers do not plan on shopping in stores this year (up from 8% in 2019) and it makes sense that 61% of marketers fear losing their business to online sources. Here in Alameda, that number would probably be larger because of our current orders. If you’re one of…

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10 Pieces of Content That Can Help You Get More Online Sales

November 30, 2020

According to SmallBizTrends.com, “The first set of holiday data and analytics from Adobe reveals online spending is set to increase by 33% in 2020 over 2019.” It’s also likely that this trend of increasing online sales will continue as we enter into 2021 and if the pandemic numbers keep increasing. People won’t stop shopping, but…

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19 Inexpensive Ways to Surprise and Delight Your Customers

November 16, 2020

Your marketing is finally paying off. Someone is trying your business out for the first time. Hurray! That’s not the moment when you want them to have a mediocre experience. You want to wow them. But, how? How can you not only exceed their expectations but delight them in a way they’ll be talking about you later. Here are…

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6 Ways to Use SMS Messaging for Your Business

November 9, 2020

What do you do when you get a text notification? If you’re like the average person, you drop everything and look at it. We have been conditioned to believe that texts deserve our immediate attention. Plus, most people don’t receive as much “junk” via text as they do in their email inbox. This is great…

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Optimize These 7 Easy Things to Maximize Your Google My Business Listing

November 2, 2020

Most people will agree Google is a large part (dare we say owner?) of the internet, at least from a marketing perspective. That means whether we like it or not we have to try to play nicely with the giant search engine. One of the easiest ways to get on Google’s good side is through…

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Yelp Ads Have Changed. Here’s What You Need to Know.

October 26, 2020

Do you have the kind of business that people write reviews? Do people find you through Yelp or would you like them to? If so, just like social media sites such as Facebook, you may get more traction if you decide to run ads.  Yelp did a major overhaul of its ads platform in May…

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6 Resources and Tips to Make Your Holiday Business Better

October 18, 2020

Concern over the holiday shopping season is one that’s looming large on most business owners’ minds.  Will it be a good one? Can it be so good that it makes up for a disappointing spring and summer? If you’re concerned about these things, you’re not alone. And there are actions you can take–even if you don’t…

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7 Chamber Benefits That Millennials Need

October 12, 2020

If you’re a Millennial and want to be a future leader or entrepreneur, the Chamber can help. Plus, it’s important you know the Chamber is not just for older professionals. You can get a lot of value from it too.  7 Reasons Millennials Need Chamber Membership Mentorships The Chamber is filled with seasoned professionals who…

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