Alameda Business Blogs:
Member Spotlight: Bay Lights Charters
Step aboard a mesmerizing Tall Ship and create an unparalleled event adventure. Whether you are hosting a special anniversary celebration or a team-building activity, there is nothing like the lure of the seas. The Gold Rush-era boat–the Gas Light–harkens back to a time of sailing majesty. A time guests will enjoy filled with the energy…
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Unlocking LinkedIn’s Potential for Business Growth
Do you think of LinkedIn as a platform solely for job seekers? While the world’s largest professional network is widely recognized as a platform for job candidates and recruiters to connect, that’s not all it can do. Its potential goes far beyond job hunting. For savvy business owners and professionals, LinkedIn offers a treasure trove…
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Do You Have a “Johnny the Bagger” Customer Experience Story?
People talk about customer experience all the time and they tell stories of big productions by national companies. But you don’t have to have a big budget to make a huge difference in the experience of your customers. If you’ve attended a leadership or business conference, you may have heard this customer service story. But…
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Stop Chasing “Squirrels”
Have you ever seen the movie Up? In it, there’s a scene where a talking dog (he has a collar that translates his thoughts) is explaining his voice, only to be sidetracked by the passing of a squirrel. You may know this example as “shiny object syndrome.” Whatever you call it, it’s becoming a big problem…
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You’re Out More Than the Cost of Dues If You’re Not Using Your Chamber Membership
It’s obvious to mention that you’re losing money if you’re not using your chamber membership, but it’s more than just being out the membership dues. If you’re not using your membership to its fullest, you are losing potential customers, revenue, and you’re out significant cost savings. Here’s what you’re not taking advantage of: Member-to-Member Discounts …
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Is Threads Right for Your Business
If you’re on Instagram, the answer is probably. And it’s easy to do. Facebook err…Meta does it again. We have yet another social media platform to consider. Usually when advising businesses on whether they should participate on a social media platform, we ask them who their ideal client is and then we go by demographics.…
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5 Ways the Alameda Chamber Can Make Your Professional Life Easier
We’re all so busy these days. That’s part of the reason life hacks are so popular. But did you know one of the best professional life hacks is chamber membership? Here’s what you can get out of it to help you do more for your business or professional life with less: Professional Advice When you…
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The Power of Personalization
If this article had been written in the 1990s, it would have meant something very different. Back then, personalization meant mail merges. The fact we could personalize communication to include the recipient’s first name (and later other fields), was the coolest thing ever. It showed someone who really knew how to use Word. These days…
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Reasons to Join the Alameda Chamber That Every Business Can Use
When was the last time you heard someone say, “I have too many followers and too many likes on my business page.”? Uh, never. Whether you’re just beginning to get your business into social media marketing or you’ve been there a while, you can always use some help. The chamber is one of those little-known…
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How Does Your Business Compare to the Latest NFIB Small Business Optimism Index?
Recently, the May NFIB Small Business Optimism Index results came out. While they were certainly not surprising, if you’re feeling concerned about your business, you’re not alone. Seeing what others are struggling with (and what they’re doing in the face of these struggles) can be helpful. This article gives you the highlights of the Index results for…
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